6 reasons why you should translate your website into German
As the world becomes increasingly connected, companies must adapt to connect with new markets and avoid being competed away in the home market. One way to do this is to translate your website into different languages. German is spoken by more than 120 million people worldwide and is the official language of Germany, Austria and Switzerland.
Here are 6 reasons why you should translate your website into German:
1. Attract German-speaking customers
If you want to reach German-speaking customers, you must have a Web site that is in their language. A study by Common Sense Advisory found that 75% of consumers are more likely to buy a product if information about it is available in their native language.
2. Expand your global reach
By translating your website into German, you can reach a larger global audience. This can help you expand your business and reach new markets.
2. Expand your global reach
By translating your website into German, you can reach a larger global audience. This can help you expand your business and reach new markets.
3. Improve your search engine optimization
If you want your website to rank well in German search engines, you must have German content. This is because search engines use a website's language to determine its relevance to users.
4. Create a more professional image
Having a website available in multiple languages shows that you are a professional and global company. This can help improve your image and reputation.
5. Improve customer satisfaction
By translating your website into your customers' native language, you ensure that the information you provide is better understood. This can lead to greater satisfaction and loyalty among your customers. When people understand the information they receive in a language they speak, they will feel more engaged with your company and your offerings. They will feel more comfortable asking questions and solving problems because they understand the language of the website. This will also make them feel more engaged with your company, making them more likely to return for more products or services. This can lead to greater satisfaction and loyalty among your customers
6. Reduce support costs
By translating your website into German, you can reduce support costs. This is because you will be able to help your customers more efficiently if your website is in their native language. Moreover, customers will feel more comfortable asking questions and solving problems if they understand the language of the website. By translating the website into German, you also increase the chances of German customers purchasing your products or services because they feel more engaged with your company and your offerings. This can lead to an increase in sales and greater customer satisfaction.
